About STAPHAUS
STAPHAUS is a full-service digital marketing agency that specializes in the furniture and design industry as well as B2B services. We take pride in working side by side with our clients and make it our business to deeply understand their business.
We are looking for a full-time Performance Marketing Manager who is strategically minded to help us grow our clients’ businesses worldwide. If you’re interested in rolling up your sleeves and helping global companies transform the way they think about digital marketing, please reach out, we would love to hear from you.
You are
Inquisitive, analytical, detail oriented, and love learning about how businesses work and operate. You enjoy working on multiple projects at the same time, trying new things, and are excited by a challenge. You are a data-oriented growth marketing professional with experience working in-house or at an agency managing a range of budgets. Your specialties include paid channels and attribution. You are comfortable speaking with clients about their marketing strategies.
Responsibilities
- Rapidly assess, forecast, propose, and execute campaigns that deliver e-commerce sales and qualified leads for our clients.
- Own the day-to-day hands-on campaign management for core growth channels such as Meta, LinkedIn, Pinterest, Affiliates, Google, Direct Mail, and more.
- Including campaign planning, setup, quality assurance, testing, measurement/reporting, and optimization across a variety of social media platforms
- Own conversion tracking for the channels above and ensure all metrics are measurable, accurate, and available for a variety of analyses.Own growth reporting and responsibility for key metrics such as CAC, LTV, ROAS, CVR, etc.
- Constantly build and test hypotheses and campaign variables to optimize ad spend and drive efficiency.
- Work with our internal design team and client teams to develop compelling ad creatives, including copywriting
- Help create landing pages that drive conversions: ideation, structure, design elements, copy, optimization, and more.
- Research trends and report competitive market activities; keep pace with social media platform changes, trends, and cutting-edge tactics; apply learnings quickly to campaigns.
Education & Experience Required
- 8+ years of experience in successfully developing and executing paid social campaigns, preferably in the DTC environment
- 4-year degree in Marketing, Business, or related field.
- Experience directly managing budgets of at least $10K/month.
- Experience running ads via their native platforms (vs. managing an agency)
- Experience owning and reporting on key KPIs to clients such as CAC, LTV, ROAS, etc.
- Experience in copywriting, especially for Paid Social assets.
- Deep understanding of campaign management and optimization practices.
- Experience running clean A/B creative and audience tests.
Software Experience Required
- Meta/FB Business Manager and associated tools (Ad Manager, Partner Manager, Events, Automated Rules, Data Sources, Campaign Planner, etc.).
- Google Ads, Google Tag Manager, Google Analytics.
- LinkedIn Marketing Campaign Manager.
- Pinterest Ads Manager.
- Knowledge of G Suite, especially Sheets and Slides.
- Knowledge of basic CMS platforms: Shopify, WooCommerce, BigCommerce, HubSpot, Webflow, WordPress, etc.
- Certifications: Meta Blueprint, Google Ads Search, Google Analytics.
Skills And Abilities Required
- A self-starter who is proactive and dedicated to getting results. No task is too big or too small – you instinctively do whatever it takes to help our clients achieve their goals.
- Ability to prioritize in a fast-paced environment.
- You have an eye for design and can work with very high-end, exclusive companies while adhering to strict brand guidelines.
- Ability to generate, articulate, and present creative ideas and strategies.
- Knowledge or passion for the luxury furniture and design industry is a huge plus.
- Additional languages spoken are a plus (particularly Spanish, Italian, French, or German).
